24th February 2018 : DJ Snake was giving a show at AccorHotels Arena in Paris. In the meantime, a Pardon My French pop-up store was set to open in the heart of the city to promote the DJ’s clothing brand.

From January to the D-Day, the social media plan was to promote the merchandising site with attractive designs and to create expectation in the fanbase towards the opening of the store. 

24th February 2018 : DJ Snake was giving a show at AccorHotels Arena in Paris. In the meantime, a Pardon My French pop-up store was set to open in the heart of the city to promote the DJ’s clothing brand.

From January to the D-Day, the social media plan was to promote the merchandising site with attractive designs and to create expectation in the fanbase towards the opening of the store.